• Home
  • Latest
  • Fortune 500
  • Finance
  • Tech
  • Leadership
  • Lifestyle
  • Rankings
  • Multimedia
TechA Boom With A View

Meet the Firm That’s Betting Against the Startup Bubble

By
Erin Griffith
Erin Griffith
Down Arrow Button Icon
By
Erin Griffith
Erin Griffith
Down Arrow Button Icon
August 4, 2016, 9:42 AM ET
Boom With A View by Erin Griffith: Social Media
Illustration by Aleksandar Savic

Betting against the startup market is tricky, since the companies are privately held. (Yesterday I outlined a few ways some investors are attempting to do it anyway.) I could only find one firm that has the sole purpose of betting against the startup market: Snow Ventures.

The firm’s founder, Alexander Campbell, spent the financial crisis on the prop desk at Lehman Brothers. Later, as an entrepreneur-in-residence at Thrive Capital, he learned about venture capital. He saw plenty of parallels between the VC world and the over-leveraged investment banks of the mid-2000s: lots of structure, illiquidity, people protecting themselves with random clauses and documents that are difficult to unravel, “vicious, nasty” debt, and a general lack of transparency in the market.

“I saw a lot of early investors, founders and employees getting subordinated, not really understanding that if your company takes $400 million on a $1.5 billion post-money valuation, it means you just got pushed 100 spots back in the cafeteria line,” Campbell says. What’s worse, he saw lots of founders and startup employees take the tiny amount of liquidity they had and plow it into another illiquid asset—San Francisco real estate.

So Campbell started his own fund aimed at helping the people who own startup shares—founders and employees, mostly—balance their risk. According to Campbell, even sophisticated people in the startup world don’t always realize how much macroeconomic risk they’re taking on. In Silicon Valley, particularly during past few boom years, macro factors like interest rates, oil prices, and the Chinese economy can seem like distant, irrelevant concerns. But the startup economy is absolutely tied to the macro environment, Campbell says. And right now he believes the the startup economy looks like “a country that’s running a current account deficient that’s depending on foreign capital for liquidity.” The front door of Snow Ventures’ website declares: Winter is coming.

It’s tough to play the doomsayer in Silicon Valley, where it’s normal or even encouraged to take irrational risks. (It’s even worse to be the one profiting off of the failures of others. A big theme in the 2015 film The Big Short is the ethical implications of betting against people losing their homes.) Campbell admits that. Responses to his fund vary, he says. Employees and very early stage investors want to hedge. The early stage investors “are doing the hard work of taking the coffee meetings,” he says. “They know the system is subordinating them and they don’t have enough liquidity to hedge.”

Currently, Snow Ventures is managing a small amount of money from friends and family, using the strategy I described in yesterday’s Term Sheet. The firm shorts publicly traded stocks that are exposed to the startup market and overvalued (Campbell counts Facebook (FB) and Chinese tech companies in this group) as well as publicly traded hedge funds that have large stakes in these companies.

The plan is to put together enough capital to ask a bank to “make a market” for Snow Ventures, similar to what Michael Burry of Scion Capital did in The Big Short.

The only problem is that the startup bubble could collapse before Campbell’s fund is up and running. “If the market is down, it’s not the best time to buy protection,” he says.

Campbell isn’t hoping for a downturn in the startup market. But “if it were to happen, this is what you would want to do,” he says.

About the Author
By Erin Griffith
See full bioRight Arrow Button Icon

Latest in Tech

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025

Most Popular

Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Finance
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam
By Fortune Editors
October 20, 2025
Fortune Secondary Logo
Rankings
  • 100 Best Companies
  • Fortune 500
  • Global 500
  • Fortune 500 Europe
  • Most Powerful Women
  • World's Most Admired Companies
  • See All Rankings
  • Lists Calendar
Sections
  • Finance
  • Fortune Crypto
  • Features
  • Leadership
  • Health
  • Commentary
  • Success
  • Retail
  • Mpw
  • Tech
  • Lifestyle
  • CEO Initiative
  • Asia
  • Politics
  • Conferences
  • Europe
  • Newsletters
  • Personal Finance
  • Environment
  • Magazine
  • Education
Customer Support
  • Frequently Asked Questions
  • Customer Service Portal
  • Privacy Policy
  • Terms Of Use
  • Single Issues For Purchase
  • International Print
Commercial Services
  • Advertising
  • Fortune Brand Studio
  • Fortune Analytics
  • Fortune Conferences
  • Business Development
  • Group Subscriptions
About Us
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • About Us
  • Press Center
  • Work At Fortune
  • Terms And Conditions
  • Site Map
  • Facebook icon
  • Twitter icon
  • LinkedIn icon
  • Instagram icon
  • Pinterest icon

Latest in Tech

Wall Street has decided the war is already over as stocks rally globally on peace talk progress
PoliticsMarkets
Wall Street has decided the war is already over as stocks rally globally on peace talk progress
By Jim EdwardsMay 7, 2026
24 minutes ago
san francisco
Real EstateHousing
AI is quietly splitting the housing market in two: Bay Area luxury homes are up 13%, affordable ones are collapsing
By Jake AngeloMay 7, 2026
2 hours ago
Meet Mark Stevens: The billionaire VC, Nvidia board member, and Giving Pledge signer who just donated $200 million to USC
AIphilanthropy
Meet Mark Stevens: The billionaire VC, Nvidia board member, and Giving Pledge signer who just donated $200 million to USC
By Sydney LakeMay 7, 2026
3 hours ago
Trump’s AI policy team came into office opposing everything Biden did. Now it’s on the cusp of implementing many of the same policies
CryptoWashington
Trump’s AI policy team came into office opposing everything Biden did. Now it’s on the cusp of implementing many of the same policies
By Sharon GoldmanMay 6, 2026
16 hours ago
The ‘PayPal Mafia’ built a $1.5 billion fintech pioneer. The company they left behind is on life support
Startups & VentureSilicon Valley
The ‘PayPal Mafia’ built a $1.5 billion fintech pioneer. The company they left behind is on life support
By Eva RoytburgMay 6, 2026
16 hours ago
Mark Zuckerberg once gave a Facebook engineer startup advice at 2 a.m. while ‘hanging out with all the interns’—she quit and raised millions after
SuccessMark Zuckerberg
Mark Zuckerberg once gave a Facebook engineer startup advice at 2 a.m. while ‘hanging out with all the interns’—she quit and raised millions after
By Orianna Rosa RoyleMay 6, 2026
16 hours ago

Most Popular

A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
Magazine
A Michigan farm town voted down plans for a giant OpenAI-Oracle data center. Weeks later, construction began
By Sharon GoldmanMay 6, 2026
1 day ago
Tokyo is throwing out its strict office dress code and asking workers to wear shorts amid the war in Iran energy crisis
Success
Tokyo is throwing out its strict office dress code and asking workers to wear shorts amid the war in Iran energy crisis
By Emma BurleighMay 5, 2026
2 days ago
Economists have found an answer to slowing cognitive decline: avoid retiring early, study finds
Economy
Economists have found an answer to slowing cognitive decline: avoid retiring early, study finds
By Sasha RogelbergMay 5, 2026
2 days ago
Mark Zuckerberg once gave a Facebook engineer startup advice at 2 a.m. while 'hanging out with all the interns'—she quit and raised millions after
Success
Mark Zuckerberg once gave a Facebook engineer startup advice at 2 a.m. while 'hanging out with all the interns'—she quit and raised millions after
By Orianna Rosa RoyleMay 6, 2026
16 hours ago
AI could solve America's $39 trillion debt crisis—but only if Washington abandons displaced workers, Yale Budget Lab warns
Economy
AI could solve America's $39 trillion debt crisis—but only if Washington abandons displaced workers, Yale Budget Lab warns
By Jake AngeloMay 6, 2026
17 hours ago
Dario Amodei spent last year warning of an AI white-collar bloodbath. Now he's changing the narrative
Economy
Dario Amodei spent last year warning of an AI white-collar bloodbath. Now he's changing the narrative
By Nick LichtenbergMay 5, 2026
2 days ago

© 2026 Fortune Media IP Limited. All Rights Reserved. Use of this site constitutes acceptance of our Terms of Use and Privacy Policy | CA Notice at Collection and Privacy Notice | Do Not Sell/Share My Personal Information
FORTUNE is a trademark of Fortune Media IP Limited, registered in the U.S. and other countries. FORTUNE may receive compensation for some links to products and services on this website. Offers may be subject to change without notice.